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How IPG can help to
speed up innovation?

In a fast-changing world with huge challenges innovative speed is crucial

A clear focus on the anticipated solution is often the point of departure for driving an innovation strategy

Open innovation means finding others with exactly those skills, market knowledge or technology that can help to move the project forward

Instead of the solid walls of the traditional development funnel, the open innovation funnel has permeable walls, information and ideas flow in and out

There are lots of ways to accelerate innovation through this open mindset. For instance, by collaborative research with universities, scientific institutes, suppliers, customers and even peer companies

The benefits: 1. A greater chance of success 2. It all happens much faster

spiral IPG GROUP | OPEN INNOVATION

Stakeholder Analysis

“What is stakeholders’ opinion?”

“What does company possess?”

“How does future look like?”

“What are customer needs?”

“What are the blind spots to answer?”

“What ideas
are there?”

“What logical clusters can we create?”

“What’s feasible?”

“How do future Bus. Model(s) look like?”

“How does
it pay off?”

“How to
build it?”

“How to
grow it?”

Business Model & Core Comp. Check

Trend
Radar

Customer Unmet Needs

Defining Blind
Spots

Tomorrowland Tour | Open Innovation Workshops

Ideas Consolidation & Prioritization

Tomorrowland Tour | Innovation Coherence & Proof of Conc.

Business Model Development

Business Case Development

Plan for Implementation & Specification

Governance & Organizational Re-Design

Phase 1: Discovery
Innovation ready
for deployment
Phase 2: Incubation
Phase 3: Acceleration
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The open innovation funnel has permeable walls, ideas flow in and out.
The result: A greater chance of success - and it all happens much faster
By taking advantage of innovative collaboration and partnering, IPG
and its innovative leaders’ network together can make things happen
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yellow IPG GROUP | OPEN INNOVATION
yellow IPG GROUP | OPEN INNOVATION
yellow IPG GROUP | OPEN INNOVATION
yellow IPG GROUP | OPEN INNOVATION
yellow IPG GROUP | OPEN INNOVATION
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blue IPG GROUP | OPEN INNOVATION
blue IPG GROUP | OPEN INNOVATION
blue IPG GROUP | OPEN INNOVATION
blue IPG GROUP | OPEN INNOVATION
blue IPG GROUP | OPEN INNOVATION
blue IPG GROUP | OPEN INNOVATION
blue IPG GROUP | OPEN INNOVATION
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blue IPG GROUP | OPEN INNOVATION
blue IPG GROUP | OPEN INNOVATION
blue IPG GROUP | OPEN INNOVATION
blue IPG GROUP | OPEN INNOVATION
blue IPG GROUP | OPEN INNOVATION
blue IPG GROUP | OPEN INNOVATION
blue IPG GROUP | OPEN INNOVATION
blue IPG GROUP | OPEN INNOVATION
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blue IPG GROUP | OPEN INNOVATION
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blue IPG GROUP | OPEN INNOVATION
blue IPG GROUP | OPEN INNOVATION
blue IPG GROUP | OPEN INNOVATION
blue IPG GROUP | OPEN INNOVATION
blue IPG GROUP | OPEN INNOVATION
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yellow IPG GROUP | OPEN INNOVATION
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yellow IPG GROUP | OPEN INNOVATION
yellow IPG GROUP | OPEN INNOVATION
yellow IPG GROUP | OPEN INNOVATION
yellow IPG GROUP | OPEN INNOVATION
yellow IPG GROUP | OPEN INNOVATION
yellow IPG GROUP | OPEN INNOVATION
yellow IPG GROUP | OPEN INNOVATION
yellow IPG GROUP | OPEN INNOVATION
yellow IPG GROUP | OPEN INNOVATION
yellow IPG GROUP | OPEN INNOVATION
yellow IPG GROUP | OPEN INNOVATION
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yellow IPG GROUP | OPEN INNOVATION
yellow IPG GROUP | OPEN INNOVATION
yellow IPG GROUP | OPEN INNOVATION
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Cross Innovation Platform

IPG is a member of the Association for the Promotion
of Cross-Functional Innovation Capabilities
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An initiative to strengthen cross-functional innovation capabilities

The association is committed to networking, further education, the expansion of knowledge and information as well as the creative and creative development process of new innovations.

The association brings together leading minds from various sectors such as technology, industry, trade, research and administration.

The cross-industry approach promotes interdisciplinary innovation skills and highlights cross-functional potentials.

Cross Innovation Platform

Typical areas of application
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Trendscouting

  • Compilation (inside-out and outside-in) of relevant trends
  • Review, discussion and prioritization along strategic dimensions
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Strategic initiatives

  • Mapping of strategic topics & prioritization of these
  • Control/tracking of strategic initiatives
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Ideation Process

  • Obtain ideas from various stakeholders (internal & external)
  • Collectively evaluate and prioritize ideas
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Product and service innovation

  • Collectively develop and prioritize features
  • Streamlining innovation & implementation processes
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Customer needs

  • Mapping, discussion and prioritization of customer needs (needs/stories)
  • Transition to concrete initiative
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Technology Management

  • Scouting of potentially disruptive technologies
  • Discussion and prioritization of technologies based on benefits for the company
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Start-Ups & Collaboration

  • Mapping relationships with start-ups and partners
  • Cultivate relationships along the platform
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Project Management

  • Mapping of a wide variety of projects and initiatives
  • Regular updates and consolidation of work results

Cross Innovation Lab

With the “Lab”, we offer cross-innovation workshops and services in the areas of digital transformation, digital business, UI/UX design and software development

We help you to shorten your innovation cycles and promote prototyping skills

Digital Transformation

  • Digital strategy and roadmap
  • Digital technologies and innovations
  • Partnerships and ecosystems

UI/UX Design

  • Prototyping and interaction design
  • Responsive design and cross-device compatibility
  • Usability tests and user feedback

Business Model Innovation

  • Digital business models
  • Open & cross innovation and co-creation
  • Customer centricity and user experience

Software Development

  • Software architecture
  • Software development and implementation
  • DevOps and cloud computing

To Start Your Open Innovation Journey Please Contact Us

LATEST TOP INSIGHTS

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