Key results:
- Disclosed (hidden) competencies and knowledge within global sales & service organization
- Developed an innovative service concept for unique and sustainable positioning with high differentiation potential for future growth
Scope:
Growth & Business Model Innovation
Client: World-leading supplier in printing and packaging industry
Our client offers extensive product portfolio (printing inks, digital printing presses, blankets, pressroom chemistry, flexographic plates and sleeves, consumables and colorants). The company operates 180 sites in 40 countries across the globe.
Description:
Developing innovative marketing, sales and service strategy and related operating model.
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